🔗 Share this article

TikTok is introducing a fresh option that allows them to reduce the quantity of AI-made content appearing in their timelines. This initiative comes as the service announced that it currently hosts more than 1 billion AI videos.

Testing and Rollout

This change is being tested over the next few weeks before a widespread rollout. This shift coincides with a rise in AI content, driven by new content generation software.

AI Content on Other Platforms

It has been noted that nearly 10% of the most rapidly expanding channels on a competing service only show clips produced artificially. A considerable share of this output is classified as “AI slop”, a label for poor-quality, factory-style content that is frequently absurd or dreamlike.

“We know from our community that a lot of users like content produced via AI tools, including digital art to educational videos, and we aim to give people the ability to adjust the amount of that, based on their own likes,” said a platform representative.

AI on the Platform

The service announced that there are presently 1.3bn videos on its app labeled as AI-generated. Overall, over 100 mn videos are uploaded to the platform every day, making AI content a relatively small part of its complete catalog.

Customizing Your Feed

Users will be in a position to limit or boost the level of AI content they watch by opening the “manage topic” option in the application and selecting “AI-generated content”. Additional categories that currently be modified under the tool cover news, fashion, cosmetics, and choreography.

Platform Guidelines

The platform’s policies oblige users to identify lifelike AI-made content, and it forbids harmful AI impersonations of public figures or emergencies. Any authentic-looking artificial content that is not labeled can be removed under its community policies.

Additionally, the platform will now add an artificially created watermark to content made using its built-in AI features, or detected by an industry-wide initiative for spotting artificial media. This step is aimed to stop users from seeking to circumvent the disclosure requirement.

Educational Initiatives

The platform is additionally establishing a two million dollar awareness program for specialists and groups to produce informative material about ethical AI use. This initiative will assist charitable organizations dedicated to training programming and robotics.

Platform Protection

TikTok has justified its content review process, during controversy over intentions to cut jobs for a large number of review team members in the UK. It is expected to reduce 439 jobs in its trust and safety division in London, with trade unions and internet security professionals raising concerns that staff are being displaced by automated systems.

A trust and safety lead clarified that human moderation would still have a role, but automated tools can safeguard staff by eliminating the most harmful content prior to it has to be seen by humans. The platform stated a notable drop in shocking and graphic content seen by human moderators over the last 12 months due to reliance on its machine learning processes.

“We think that it’s essential to integrate people and machines to maintain a secure environment,” the executive stated. “We’ll have people as involved in the system, but we further consider it’s highly necessary to minimize viewing of harmful content as quickly as possible, which is why a significant AI assistance is making a difference work at speed.”